{"id":52,"date":"2022-12-28T15:54:13","date_gmt":"2022-12-28T15:54:13","guid":{"rendered":"https:\/\/iconicmedia.digital\/?page_id=52"},"modified":"2023-02-13T17:06:18","modified_gmt":"2023-02-13T17:06:18","slug":"our-blog","status":"publish","type":"page","link":"https:\/\/iconicmedia.digital\/it\/our-blog\/","title":{"rendered":"Il nostro blog"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"52\" class=\"elementor elementor-52\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e37d12c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e37d12c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bbcd32c\" data-id=\"bbcd32c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8e0062f hide-title elementor-widget elementor-widget-heading\" data-id=\"8e0062f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.9.2 - 21-12-2022 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\">Iconic Media articles and insights on PR and social media promotion<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-074bea9 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"074bea9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-c9d9f2d\" data-id=\"c9d9f2d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-96fa0a8 elementor-widget elementor-widget-image\" data-id=\"96fa0a8\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.9.2 - 21-12-2022 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1158\" height=\"609\" src=\"https:\/\/iconicmedia.digital\/wp-content\/uploads\/2022\/12\/blog-05.png\" class=\"attachment-full size-full wp-image-87\" alt=\"\" srcset=\"https:\/\/iconicmedia.digital\/wp-content\/uploads\/2022\/12\/blog-05.png 1158w, https:\/\/iconicmedia.digital\/wp-content\/uploads\/2022\/12\/blog-05-300x158.png 300w, https:\/\/iconicmedia.digital\/wp-content\/uploads\/2022\/12\/blog-05-1024x539.png 1024w, https:\/\/iconicmedia.digital\/wp-content\/uploads\/2022\/12\/blog-05-768x404.png 768w, https:\/\/iconicmedia.digital\/wp-content\/uploads\/2022\/12\/blog-05-600x316.png 600w\" sizes=\"auto, (max-width: 1158px) 100vw, 1158px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-42255c2\" data-id=\"42255c2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4b2a665 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"4b2a665\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Problemi di copyright nei social media e tutto ci\u00f2 che devi sapere<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-72e11d9 elementor-widget elementor-widget-text-editor\" data-id=\"72e11d9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.9.2 - 21-12-2022 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#818a91;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#818a91;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Se vuoi creare contenuti e promuoverli con successo sui social network, dovresti leggere le regole e seguirle. Cinque-sei anni fa, potevi pubblicare compilation di diversi video su YouTube e monetizzarle. Oggi le regole sono diventate pi\u00f9 stringenti, e per questo, nella migliore delle ipotesi, si escludono<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-53659d2 elementor-mobile-align-justify elementor-widget elementor-widget-button\" data-id=\"53659d2\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a href=\"\/it\/copyright-issues-in-social-media-and-everything-you-need-to-know\/\" class=\"elementor-button-link elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Leggi di pi\u00f9<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-f24295f elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f24295f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-b485755\" data-id=\"b485755\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-56a0182 elementor-widget elementor-widget-image\" data-id=\"56a0182\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1190\" height=\"609\" src=\"https:\/\/iconicmedia.digital\/wp-content\/uploads\/2022\/12\/blog-06.png\" class=\"attachment-full size-full wp-image-88\" alt=\"\" srcset=\"https:\/\/iconicmedia.digital\/wp-content\/uploads\/2022\/12\/blog-06.png 1190w, https:\/\/iconicmedia.digital\/wp-content\/uploads\/2022\/12\/blog-06-300x154.png 300w, https:\/\/iconicmedia.digital\/wp-content\/uploads\/2022\/12\/blog-06-1024x524.png 1024w, https:\/\/iconicmedia.digital\/wp-content\/uploads\/2022\/12\/blog-06-768x393.png 768w, https:\/\/iconicmedia.digital\/wp-content\/uploads\/2022\/12\/blog-06-600x307.png 600w\" sizes=\"auto, (max-width: 1190px) 100vw, 1190px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-2fbff99\" data-id=\"2fbff99\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-921a53d elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"921a53d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\"Storie.\" Perch\u00e9 dovresti prestare maggiore attenzione a questa funzione<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-33627b1 elementor-widget elementor-widget-text-editor\" data-id=\"33627b1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Questa funzione \u00e8 stata lanciata da Snapchat nel 2013. Dopo 3 anni, \u00e8 apparso su Instagram. Questa funzione ha fatto esplodere il social network alla velocit\u00e0 della luce ed \u00e8 ora al primo posto in termini di numero di pubblicazioni al giorno, e la frequenza delle pubblicazioni nel feed principale ha iniziato a diminuire rapidamente<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e69a688 elementor-mobile-align-justify elementor-widget elementor-widget-button\" data-id=\"e69a688\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a href=\"\/it\/stories-why-you-should-pay-more-attention-to-this-feature\/\" class=\"elementor-button-link elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Leggi di pi\u00f9<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-c8260b9 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c8260b9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-25895db\" data-id=\"25895db\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e949720 elementor-widget elementor-widget-image\" data-id=\"e949720\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1132\" height=\"756\" src=\"https:\/\/iconicmedia.digital\/wp-content\/uploads\/2022\/12\/blog-07.png\" class=\"attachment-full size-full wp-image-89\" alt=\"\" srcset=\"https:\/\/iconicmedia.digital\/wp-content\/uploads\/2022\/12\/blog-07.png 1132w, https:\/\/iconicmedia.digital\/wp-content\/uploads\/2022\/12\/blog-07-300x200.png 300w, https:\/\/iconicmedia.digital\/wp-content\/uploads\/2022\/12\/blog-07-1024x684.png 1024w, https:\/\/iconicmedia.digital\/wp-content\/uploads\/2022\/12\/blog-07-768x513.png 768w, https:\/\/iconicmedia.digital\/wp-content\/uploads\/2022\/12\/blog-07-600x401.png 600w\" sizes=\"auto, (max-width: 1132px) 100vw, 1132px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-226733d\" data-id=\"226733d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d2d8783 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"d2d8783\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">L'era dei video verticali sta arrivando.<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-25ccbba elementor-widget elementor-widget-text-editor\" data-id=\"25ccbba\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Fino a qualche anno fa girare video in verticale era monotono. Sotto questi video c'erano necessariamente commenti come \"Impara a scattare in orizzontale\". In questi giorni, forse tutte le campagne pi\u00f9 generiche hanno lanciato un formato video verticale separato sulle loro piattaforme. E il primo \u00e8 stato Ti<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ffe3db elementor-mobile-align-justify elementor-widget elementor-widget-button\" data-id=\"2ffe3db\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a href=\"\/it\/the-era-of-vertical-videos-is-coming\/\" class=\"elementor-button-link elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Leggi di pi\u00f9<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-b6e3e9a elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b6e3e9a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-66a8641\" data-id=\"66a8641\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-74b03b4 elementor-widget elementor-widget-image\" data-id=\"74b03b4\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1214\" height=\"786\" src=\"https:\/\/iconicmedia.digital\/wp-content\/uploads\/2022\/12\/blog-08.png\" class=\"attachment-full size-full wp-image-90\" alt=\"\" srcset=\"https:\/\/iconicmedia.digital\/wp-content\/uploads\/2022\/12\/blog-08.png 1214w, https:\/\/iconicmedia.digital\/wp-content\/uploads\/2022\/12\/blog-08-300x194.png 300w, https:\/\/iconicmedia.digital\/wp-content\/uploads\/2022\/12\/blog-08-1024x663.png 1024w, https:\/\/iconicmedia.digital\/wp-content\/uploads\/2022\/12\/blog-08-768x497.png 768w, https:\/\/iconicmedia.digital\/wp-content\/uploads\/2022\/12\/blog-08-600x388.png 600w\" sizes=\"auto, (max-width: 1214px) 100vw, 1214px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-68ffb6f\" data-id=\"68ffb6f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b25eeb5 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"b25eeb5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Cose che devi sapere all'inizio della strada su YouTube<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8dd690a elementor-widget elementor-widget-text-editor\" data-id=\"8dd690a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Fino a qualche anno fa girare video in verticale era monotono. Sotto questi video c'erano necessariamente commenti come \"Impara a scattare in orizzontale\". In questi giorni, forse tutte le campagne pi\u00f9 generiche hanno lanciato un formato video verticale separato sulle loro piattaforme. E il primo \u00e8 stato Ti<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd90fbc elementor-mobile-align-justify elementor-widget elementor-widget-button\" data-id=\"dd90fbc\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a href=\"\/it\/things-that-you-need-to-know-at-the-beginning-of-the-road-on-youtube\/\" class=\"elementor-button-link elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Leggi di pi\u00f9<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Iconic Media articles and insights on PR and social media promotion Copyright issues in social media and everything you need to know If you want to create content and successfully promote it on social networks, you should read the rules and follow them. Five-six years ago, you could post compilations from different videos on YouTube [&hellip;]<\/p>","protected":false},"author":1,"featured_media":3817,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-52","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.13 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Insights from top PR experts | Iconic Media<\/title>\n<meta name=\"description\" content=\"Read top articles from Iconic Media experts covering practical aspects of social media promotion, PR, brand development, and competition. Discover tips, insights, how-to guides, and other valuable expert content on the Iconic Media blog.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/iconicmedia.digital\/it\/our-blog\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Insights from top PR experts | Iconic Media\" \/>\n<meta property=\"og:description\" content=\"Read top articles from Iconic Media experts covering practical aspects of social media promotion, PR, brand development, and competition. 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