{"id":1116,"date":"2022-12-29T23:22:44","date_gmt":"2022-12-29T23:22:44","guid":{"rendered":"https:\/\/iconicmedia.digital\/?p=1116"},"modified":"2023-02-13T17:10:22","modified_gmt":"2023-02-13T17:10:22","slug":"the-era-of-vertical-videos-is-coming","status":"publish","type":"post","link":"https:\/\/iconicmedia.digital\/it\/2022\/12\/29\/the-era-of-vertical-videos-is-coming\/","title":{"rendered":"L'era dei video verticali sta arrivando."},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"1116\" class=\"elementor elementor-1116\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-aafd256 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"aafd256\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ca5d556\" data-id=\"ca5d556\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1617c03 hide-title elementor-widget elementor-widget-heading\" data-id=\"1617c03\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.9.2 - 21-12-2022 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\">Vertical videos: the guide from Iconic Media experts<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a959b79 elementor-widget elementor-widget-image\" data-id=\"a959b79\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.9.2 - 21-12-2022 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"674\" height=\"756\" src=\"https:\/\/iconicmedia.digital\/wp-content\/uploads\/2022\/12\/blog-03.png\" class=\"attachment-full size-full wp-image-85\" alt=\"\" srcset=\"https:\/\/iconicmedia.digital\/wp-content\/uploads\/2022\/12\/blog-03.png 674w, https:\/\/iconicmedia.digital\/wp-content\/uploads\/2022\/12\/blog-03-267x300.png 267w, https:\/\/iconicmedia.digital\/wp-content\/uploads\/2022\/12\/blog-03-600x673.png 600w\" sizes=\"auto, (max-width: 674px) 100vw, 674px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-237cb88 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"237cb88\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-3c04836\" data-id=\"3c04836\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ac1f516 elementor-widget elementor-widget-heading\" data-id=\"ac1f516\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">L'era dei video verticali sta arrivando.<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3689d74 elementor-widget elementor-widget-text-editor\" data-id=\"3689d74\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.9.2 - 21-12-2022 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#818a91;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#818a91;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Fino a qualche anno fa girare video in verticale era monotono. Sotto questi video c'erano necessariamente commenti come \"Impara a scattare in orizzontale\".<br \/><br \/>In questi giorni, forse tutte le campagne pi\u00f9 generiche hanno lanciato un formato video verticale separato sulle loro piattaforme.<br \/>E il primo \u00e8 stato TikTok.<br \/><br \/>Grazie a questa piattaforma, i video verticali hanno guadagnato una popolarit\u00e0 incredibile, prima tra gli adolescenti e poi tra la generazione adulta.<br \/>Riteniamo che questa enorme popolarit\u00e0 sia dovuta al fatto che questo \u00e8 proprio il formato pi\u00f9 conveniente per gli smartphone. Non \u00e8 necessario capovolgere il telefono ogni volta. Il video \u00e8 a schermo intero e le informazioni vengono assorbite alla massima velocit\u00e0 e disponibilit\u00e0 di riprese istantanee oltre alla possibilit\u00e0 di modifica direttamente sullo smartphone nell'applicazione stessa.<br \/><br \/>In generale, \u00e8 venuta fuori una miscela esplosiva di feed di Instagram e video molto rifiniti con effetti.<br \/>Come abbiamo scritto sopra, TikTok \u00e8 stato il primo a fare tendenza. YouTube ha preso la direzione successiva con i suoi YouTube Shorts.<br \/>Con YouTube Shorts, essenzialmente carichi i video su una piattaforma diversa, che \u00e8 diversa dal normale YouTube, anche se il sito e l'app sono gli stessi a prima vista. Ma gli algoritmi sono completamente diversi.<br \/><br \/>I dirigenti di Instagram hanno iniziato a notare che il numero di giovani spettatori stava diminuendo quando hanno iniziato a trascorrere pi\u00f9 tempo su TikTok. E cosa pensi che sia successo? Instagram ha anche lanciato un breve formato video chiamato Instagram Reels.<br \/><br \/>Instagram Reels non funziona ancora in tutti i paesi, ma non \u00e8 lontano quando verr\u00e0 lanciato ovunque.<br \/>Non va notato che un enorme vantaggio per i creatori \u00e8 che creando un video, puoi pubblicarlo su tre piattaforme contemporaneamente. Un anno e mezzo fa qualsiasi utente poteva diventare famoso su TikTok, ora il numero di coloro che lo desiderano \u00e8 molto maggiore. Ma se giri contenuti di alta qualit\u00e0 ed entusiasmanti, prima o poi verrai notato e il nome della piattaforma non ha importanza, ricordalo!<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Vertical videos: the guide from Iconic Media experts The era of vertical videos is coming. Until a few years ago, shooting vertical video was monotonous. Under these videos, there were necessarily comments like \u201cLearn to shoot horizontally.\u201d These days, perhaps all the most general campaigns have launched a separate vertical video format on their platforms. [&hellip;]<\/p>","protected":false},"author":1,"featured_media":3817,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1116","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.13 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Vertical videos in details | Iconic Media<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/iconicmedia.digital\/it\/2022\/12\/29\/the-era-of-vertical-videos-is-coming\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vertical videos in details | Iconic Media\" \/>\n<meta property=\"og:description\" content=\"Learn about vertical videos as a phenomenon of social networks, their advantages, disadvantages, and opportunities for brand promotion. 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